There’s something about Millennials and the distinctive way they approach the world that gets us talking and theorizing. We can’t seem to Special leads put our finger on them, most likely because they are still writing a long future. But there’s no debating this fact: marketers can’t ignore the power of Millennials and how they’re reshaping business. Why? According to Special leads Pew Research, Millennials officially compose the largest U.S. age demographic at 75.4 million (sorry, Boomers, you’re second), with a projected spending power of $200 billion annually and $10 trillion in their lifetimes.
These stats certainly grab our attention, especially as Millennials Special leads grow into the decision makers and gatekeepers over the next two decades. To stay relevant to this unique group, particularly one so incredibly tech-savvy and explorative, yet fickle about brand loyalty, brands must employ varied marketing approaches. Enter the hybrid event, an evolving brand Special leads experience solution that may be the perfect fit for this Special leads demanding demographic.
Hybrid events cater to this demographic’s needs by offering both Special leads on-site and virtual components for attendees and participants. By identifying and understanding key Millennial characteristics, we can see how hybrid events satisfy their sweet tooth for content consumption and social involvement. Millennials Thrive in Both Physical and Digital Worlds Millennials Special leads have the distinction of being the only demographic that has never experienced life without the internet. A morning spent chasing a hashtag across Twitter is as natural as an afternoon chasing waves at the beach.